Activity 2: Web 2.0

This week we're focusing on the basics of Web 2.0. This activity is due on Tuesday, September 28.

• Watch the videos
• The Machine is Us/ing Us
• Social Media in Plain English
• Read the articles:
• "Blogs, Podcasts, and Wikis: The New Names in Information Dissemination"
• "Tech-Bastion Mayo is Using Social Media as a Way to Reach Potential Patients"
• "From ATVs to Beauty Products, Companies are Atwitter about Social Marketing"

Post on your blog:

• Title this post, Activity 2: Web 2.0.
• From the examples in the readings, identify one specific use of social networking tools that you think is effective. Why do you think it is a good use of Web 2.0 technology?
• What is your reaction to companies using social networking spaces for advertising and marketing? Does this seem like an appropriate way for companies to connect with their customers?